MLM-Network Marketing Talk Diner Sept. 27,2010

The MLM- Network Marketing Diner opened after a hectic weekend in the sports world. Playoff clinching celebrations took place in Texas as the Rangers are in and Minnesota with the Twins. The Phillies breezed past the Braves, and are one game away from clinching their fourth straight divisional championship. The NL West and AL East are still up for grabs! Cincinnati appears to be the NL Central top dog. In the NFL the only thing we need to know is the Eagles win, why would there be anything else? Most of the Network Marketing reps were taking this Monday to upgrade their systems at home and were not at the Diner this morning. Coach, the owner and MLM business owner of a Numis Network distributorship (and all around fabulous individual), took this opportunity to answer the question a prospect (Mr. Skippy Skeptical) had, which was “Isn’t Numis an over priced product.”

“Let’s look at the coin you receive when signing,” Coach answered. “One of the world’s largest coin sellers is First Federal Coin Corp. (http://www.1stfederalcoin.com/ ) they sell (one) MS70 American Silver Eagle for $149.00 retail price. Order 5-9 for only $139 each, and order 10 or more at the best deal—only $129 each, you receive yours for $99.00! The retail price is $119.00 to your consumers, not overpriced there am I right?” Coach asked. “No not at all” Skippy replied. Coach continued by saying, “Look at Federals $5 gold eagle coin, purchasing 1-4 the cost is $299.00, buy 10 or more for $249.00 a coin, Numis retail is $239.00 for one coin and this is not the preferred price but the retail price. That’s $60.00 dollars less!” “Also, and most important to you Skippy, the retail price includes commission to you and it does not come with an expiration date” Coach said, “instead most coins value go up, but would never go to zero value such as products (vitamins juice etc.) purchased with an expiration date!” “That fast track executive kit is over priced isn’t though?” Skippy asked. “Doesn’t Numis charge a lot for that so they can pay on the compensation plan?” “Not in my opinion Skippy my man,” Coach replied, “Look at the aluminum three tray case you receive, has a value of $65.00- $75.00 dollars on  http://www.safepub.com/catalog/coins/aluminum . Check out the black leather case you receive, go to http://store.franklinplanner.com/store/category/cat2150024/US-All-Bags-%26-Cases and see that the value there is worth about $50.00 and yours has the name NUMIS printed on it so it may be worth a little more!” Coach now on a roll, continued with the websites, “5 websites with autoresponder probably will cost no less than $25.00 dollars per month per site to get up and running, Numis is charging you for the 5 sites you get about $25.00 per site flat rate, plus $9.95 per month, can’t beat that!” “Finally can we price out the training you will receive?” Coach asked, “on the internet you can pay up to or more than $97.00 per month for exclusive training, with Numis just the 5 videos alone are worth more than that or more, and don’t forget the MS70 Silver American Eagle you will receive.” “Built in value of over $375.00 to $425.00 you receive for the fee of $495.00 for the executive track, plus a commission structure that is second to none, that is more than fair to me,” Coach said. Coach added a side note that when you purchase the executive kit you also receive a coupon for 5 free coins of your own to be graded by ANACS (www.anacs.com ) one of the world’s top numismatic grading companies, a value of about $150.00. “I am sold Coach,” said Skippy, “value plus my own business and the opportunity for my family to begin coin collecting together, excellent product Coach!” This is Numis Network, but any Multi-Level company rep should understand the value you receive when purchasing and the understanding of that value to communicate it to your prospects. Brand yourself but also brand your business as well.

The Diner will be closing and moved up I95 from Florida to New Jersey the next week or so. Yep, the Diner will be lifted up and moved to a new state, so if you see us traveling on I95 somewhere between Florida and New Jersey, beep and say Hi!

Today’s Menu Special:

“Price is what you pay, value is what you get”

Warren Buffet

MLM-Network Marketing Diner Talk Sept. 24, 2010

A few weeks ago (possibly a month) the leader of my group or team, laid down a challenge to all members, a challenge that if accepted, was to write an article every day for the next 100 days. The challenge also included starting a blog and writing that blog as much as possible. This challenge was too be accepted by submitting your name and writing in that you accept that challenge, to which I saw many people accept this challenge (estimate guess of at least 100 accepted this challenge). This is my RANT OR RAVE for today!

            Where are the people who accepted this challenge? I see very few who have followed up on the challenge. There are some who every day or at least twice a week put out their blog and they are to be commended! This challenge was laid down as a way for all of us to be “seen” more times on the internet. It was a way to have each of us comment on each others blog so that the “Ping” effect takes place, part of Network Marketing’s way of TEAMWORK.( If you are reading this blog and do not understand the “Ping” effect then please contact your Team Leader or you may contact me by leaving a comment). Teamwork is so essential in any MLM or Network Marketing Industry.

            As a basketball coach for years, I always challenged my teams to (as for example) shoot better by taking 400 shots per day and record the results. We watched as the shooting percentage of each team member went up! Some of these players today play professional basketball. Here is my point, the Coach (or Team Leader) put the challenge to each team member. The team member accepted that challenge and FOLLOWED THRU with the challenge and advanced their game to a higher level. The team leader in my Networking company put the challenge out there, he did his job, and now where are those that accepted that challenge? I understand that time and other restrictions such as a full time job may hinder your ability to be consistent with your blogs or article writing, but then may be we shouldn’t take up the challenge, and we shouldn’t do as some do, and that is complain about “how my leaders give me nothing!” The leader did his job now we have to do ours and FOLLOW THRU! This is just a pet peeve of a basketball coach who has heard way too many times how and I quote, “the Coach (replace with team leader) doesn’t help me” or “Coach this or that.” Share your thoughts or comments below and Thanks for reading or rather putting up with my RANT! Have a great weekend.

Today’s Menu Special:

“Winners do what Losers Won’t”

Tim Lenihan

Morning! Thurs. Sept. 23, 2010

 The crowd came into the MLM – Network Marketing Diner to find Coach had whiteboard set ups behind the counter to explain the next look at Email Marketing.

Next to the life size cardboard cutout of David Wood (www.workwithdavidwood.com )

sat Susanna Fera  (www.workwithsusanna.com ) who may be the next Amazing Marketing Rock Star in our industry and is currently working on her golf game so that she may be competitive in the next Numis Network  “Silver Putts and Gold Cups” worldwide golf tournament to be held in Costa Rica (year to be announced). The money raised will be used for cannonball lessons for David Wood, Golf lessons for Susanna Fera

and Philadelphia Eagle jerseys for Brian and Felicia White (www.workwithbrianandfelicia.com  ). More on this later. Coach began the discussion on Email Marketing by explaining each whiteboard.

          Component # 1
           Set Up Your Point-of-Contact “Web of Content”

-This is where the prospect finds you on the Internet from content
you have created. 

-No website is needed for this (although you can choose to have
one).

-There are many locations to set up content without a cost or much
hassle (article marketing, blogging etc…) there are many additional ways

to set up content for a very low cost.
-You can set up content within an hour or so, even if it’s your very
first day and you’re totally a non-techie type.

“Once you’ve done this a few times you can create new content that
gets found all over the Internet very easily… setting up content
that your target market is interested in,” said Coach. 

……………………………………………………………………………………….

          Component # 2
         The Prospect Gives You Permission to Communicate.

-After prospects find your content on the Internet and are connected to it,

they are led to your lead capture pages. As we all who are in Numis Network have.

-To keep things simple, most people start by using lead capture pages

 provided by a system or primary business until construction of their own.
 

-Capture pages are proof that the attraction marketing process works.   
Prospects fill out your lead capture form and you have another
prospect added to your list.  This is more than just a typical lead
because they already received value and started to get to know you
from the Point-of-Contact marketing you set up. Without a capture page you flying in the dark
                      Component # 3
                      Email Communication

“If you are just getting started you just want to create anything
that comes to mind to begin.  Over time you learn what types of
things will attract more people.  The first step is getting
comfortable with setting some content up and getting out there on the
web” explained Coach, “let’s continue with Component #3.”

-Examples:

-What experiences do you have in network marketing with cold calling
or contacting friends and family?  Share those experiences and
suggest a new way.

-What experiences do you have in life that relate to network
marketing–that could help others in their progress in business?

-Do a Review on a book you have read or a training session you have attended.

-You can also do videos

“People will read it.  And they are your target market (in this
example).  They will become interested in what else you do and offer.
The key to success is providing value in the marketplace. 
Once someone is on your list (Component #2) you keep following the
same principles we have been discussing here.  You offer value in
the form of topics or subjects of interest in the emails.  This further builds the relationship. The goal in this target market is too ultimately get them calling

and emailing you first… by offering value to them,” Coach said.

            After supplying material to think about to all those in the Diner, Coach announced that since Mz. Fera has finished all the eggs benedicts,sausage,bacon and coffee it was time to close for the day! Share your thoughts and comments below. As always please share them on Facebook and Twitter if you will. Remember, tomorrow is wear your colors day at the Diner! Have a GOOD ONE!

Today’s Menu Special:

 

“The trick is applying what is learned”

Benjamin Franklin

Morning! Wednesday Sept. 22, 2010

      The MLM Diner was open and the Network Marketing reps filed in for the buffet breakfast. All anticipated the next installment on Email Marketing that Coach has been delivering. The fourth part was unfolding as Coach began to discuss “Identifying Needs” of the prospect. He poured the coffee for Allan (the local soap rep) and asks him, “Allan you sell “green” products am I right?” Allan replied, “yes I do and a lot of them too, why do you ask?”

            “Then you must have identified a need in some of your customers for these products,” a need that is brought out by asking the question “What is your target market seeking, thinking about, and concerned about?” In this case the consumer is concerned about the environment and that concern is solved by using some of your products,” Coach said. “Very true Coach” Allan replied. “What are their needs and some problems you can help solve?” Coach said, “through conversation with a prospect most times these two questions will be answered and if not answered then should be asked, such as what is it that you are looking for in a home based business?” “Once you answer the two questions for the target markets we discussed yesterday, you will be able to attract any one of them by giving something they want. They will view you as an asset to their answer to success, instead of a pain in the neck who just wants to sell something.”

            A business opportunity seeker always has a reason for looking for his or her own business. Is it time freedom or to control their destiny? How about the need for college money for their children, perhaps it is that they have been laid off, whatever it is the need or reason is there. Ask questions and probe properly and you will be able to not only find out the reason but also supply some answers to those problems. The Diner emptied with a promise from Coach to “put it all together” tomorrow. Share your thoughts below or share us on facebook and twitter. The coffee will be ready for you tomorrow morning.

 Today’s Menu Special:

“Sales is not about how products one can move, but, how many problems one can solve”

anonymous

Morning! Tuesday Sept. 21, 2010

        The MLM Diner filled quickly on this sunny Tuesday morning as word has spread about the ongoing discussion on the subject of email. Coach has promised the third installment of his Email Marketing plan to which he follows. Network Marketing reps are taking notes as Coach offered section three.

            “WHO is your best target market when you’re selling a network marketing opportunity?” asked Coach. “There are many possible target markets you could consider,” he said, but the best possible target market to write down…people who already know that they need an Multi- level or Network Marketing company.” Obvious, but much overlooked. Of course, there’s a lot less work involved if you attract people who already realize why they need a network marketing opportunity. Then the only job you have is to sell them on YOU. Lindsey (the rep from Plaster your face with this Stuff co.) asked, “but what kind of person would recognize they need a network marketing opportunity? “Good question Lindsey,” Coach replied. “The answer is that there are two groups, one who already purchased a Multi – Level or Network Marketing business and the other is people who have purchased products from one of these companies.” “Why try selling meat to vegetarians when the meat eaters are right next door, right Coach,” Ryan said. “Exactly,” Coach answered, “but why do we spend most of our time on cold calling people who never heard of or were never involved in our industry that takes a lot of knowledge on how to approach this way of marketing and really adds to your workload, not to mention the amount of time it takes to educate the prospect.” “There is another group you could consider attracting although  not as ideal as the first two groups mentioned above because they don’t yet know they need a network marketing business and that is Business Opportunity seekers, however, they do see the need to make money and most of them want to do it from home.”

            Therefore, we have covered three great target markets you can consider identifying and attracting. “By the way,” Coach added, “let’s remember we’re not talking about cold calling business opportunity seekers here, we’re talking about attracting them to you instead (already pre-sold on you and what you offer).” After running out of eggs and bacon due to the overflow crowd Coach went over the discussions so far on email marketing. “We talked about your subject line on your email and the words we should not use and were to find those words. Then we discussed how your email campaign should be about You, today it was target marketing, tomorrow “Identify their needs.” Coach then decided to end this day and everyone left with a new idea of target markets to work on. Share your thoughts and comments below or on facebook and twitter. We will have the coffee ready for you tomorrow morning. Have a great day!

 Todays Menu Special:

“When hunting, it is always good to know what you are aiming for”

Dwight D. Eisenhower

Morning! Monday Sept. 20, 2010

The Multi-Level marketing reps and some Network Marketers were straggling

 in on this gloomy for some and bright for others Monday depending on what their favorite NFL or MLB teams did over the weekend. The White’s (Brian and Felicia)

http://workwithbrianandfelicia.com/  the soon to be Guru’s of our industry, extended their stay so that they can listen in on step number 2 of the Email Marketing lesson Coach was delivering, were made to wear the silver and green of the Eagles after the “boys” lost again. The discussion continued as Marie the always adorable blond rep for We Smell Good for You Multi-Level marketing company said, “Coach I think I have my target market set as you instructed (see Friday blog), what is next?”

            “What are you selling Marie?” asked Coach. “I mean, before you start writing or emailing you must have a clear understanding of just exactly what you are marketing.” “You can’t start thinking clearly about your target market without knowing what it is you’re really selling. Makes sense, right?” “Yet,” Coach continued, “this is where most network marketers completely fail.” “They are out there working their tails off, investing all kinds of money and time, trying to sell the wrong things to the wrong people. Once you know what you’re selling you will go through the 3 questions from Lesson 1 and get crystal clear on who you want to attract.” “I sell perfume” Marie said, “Do you really?” ask Coach, “Or maybe there is more to it, are they purchasing perfume from a rack or catalogue, or are you there to assist them?” ask Coach. “I assist and recommend,” answered Marie. “Hmmm, so maybe it is not just perfume they buy into” Coach said.

            Understand that you are marketing more than a product with email marketing or just about any beginning marketing campaign. It is still YOU that they purchase from and respond too! “Ahhhhhh I get it now, market me first, right Coach?” “Marie” Coach replied, “show your wit, your charm and your personality to people and they will respond in a way that you want!” as an example, “I received many emails from

David Wood,” (www.workwithdavidwood.com ) said Coach, “that told me his life story about living in a van, having nothing and what his dreams were, way before even knowing what he was selling. Today, he is one the biggest marketing guru’s on the planet, because he sold himself not a product first.” The Diner began to empty with the promise of the next installment of Coach’s Email course on Tuesday. Share your comments and thoughts below or share them on Facebook or Twitter, but please share them today. Have a Great Day.

Today’s Menu Special:

“Self-confidence is the first requisite to great undertakings.”

– Samuel Johnson

Morning! Friday Sept. 17, 2010

The Diner is full on this rainy Friday with all the MLM reps following the tradition here at the Diner of wearing the colors of their favorite NFL team every Friday during the season. They were all seated at the counter except Brian and Felicia White (http://workwithbrianandfelicia.com/) who are business associates of Coach in the Numis Network and really are up and coming Rock Stars in the Network Marketing industry. They unfortunately were wearing the colors of the Cowgirls (ooppss) sorry the Cowboys, so they were forced to sit at the David Wood (www.workwithdavidwood.com)  booth next to the life sized cardboard cut out of David eating bananas, nuts and tree bark. The conversation of the day was a continuance of yesterday on Email Marketing by the Coach.

            “Hey Coach,” said the extremely attractive and very vivacious Marie (the perfume rep) “you talked about keywords yesterday so I looked it up on Google and now am very interested in starting my Email campaign over, where do I start?” “Well” Coach replied, “I would start at the beginning and follow a 7 step strategy that I laid out for myself.” Coach proceeded to explain step #1. Know your target Market! What are they looking?

What do they talk about, what are they thinking about and last but not least, what are some of their problems that you can help them solve. Knowing this is the first step to attracting continuous and a never-ending flow of prospects to you, not to mention highly interested prospects as well. This can be used to attract prospects to any product you may be marketing such as silver and gold, vitamins, perfume or bananas and nuts sold by a wacky (but highly successful) Costa Rican living in the jungle who thinks he is Tarzan just to name a few. Let us look at the weight loss industry for an example as Coach continued. Your target may be “People who want to lose weight” but within that market will be small “niches” such as “Parents of overweight children.” Perhaps you find “Senior Citizens with weight problems” as a niche. Whatever your Target, getting to know them is critical to your marketing efforts!

            “Understand here Marie,” Coach said, “That within each Target lies many different reasons that prospects may have to be there. They may not be there for themselves or may be in a group separate from each other. Identify the why they are there, their needs and problems, then target your email campaign to solve those problems and BOOM, you will be the next one living in Costa Dinero swinging from trees, playing with monkeys and enjoying the good life.

            As Coach promised to discuss steps 2-7 next week the Diner erupted in a rousing rendition of  F-L-Y E-A-G-L-E-S  F-L-Y  (the Phila. Eagles fight song) as a tribute to Coach, each leaving with a basic foundation of Email Marketing. Share your thoughts and Love below by leaving your comments, we are always glad to hear from you. Have A Great Weekend!

Today’s Menu Special:

“Many a small thing has been made large by the right kind of advertising.”
Mark Twain     

Morning! Thurs. Sept. 16, 2010

               The MLM Diner was buzzing with chatter concerning email marketing on this bright sunny Thursday morning. All the Network Marketing and Multi-Level Marketing reps were enjoying their breakfast as the stunning Marie, our perfume rep, was saying that she is not sure her leads are receiving her emails. “I know some of the 5000 I mail to receive my mail because I do hear back from them, but, I’ am not sure some do.”

            “Maybe your mail is going to Spam,” added Ryan (the local vitamin guy). We all know that dreaded word “SPAM” the equivalent to snail mails junk. “It is part of life these days,” replied Lindsey the cosmetic rep, “like death and taxes every one will receive it sometime.” “Yeah receiving it is one thing, but, how to send without it going to Spam is tricky,” said Coach the owner of this fine establishment and a Leader in a SILVER AND GOLD business. Enzo (the local I jump ship into each new launch rep) after finishing a plate of scrambled eggs and toast said, “Marie, maybe you should change your content in the email and see if that helps.” Coach replied, “No Enzo the content is probably excellent knowing lovely Marie, it is the subject line that effects where an email ends up.” Enzo, not one of the sharpest tools in the shed kind of guys and now with a puzzled look shot back “you’re kidding right?” “Not at all” said Coach.

            Coach then stepped up on his soapbox (an old saying for all you young guns reading this, meaning he started preaching) and put down his apron as he did a small training session on Email Marketing. This form of marketing is an art he started with, to which learning this art takes time to master. We are discussing email going to Spam so learning how not to send your mail to Spam starts with key words. The words you put in the subject line determine the placement of your mail at the receiving end.  Go to Google and type in “trigger spam keywords” and start studying the words you see. The list is long, very long, and seems to cover every word you have been using. Thru time and trial and error, you may be successful in sending mail that avoids the dreaded Spam box! Email Marketing is not as easy as it looks and should be treated as a learning process.

            “Thanks Coach” said Marie, “I have six napkins of notes and my learning process starts when I get home on my computer!” “Can I borrow those notes a minute please Marie,” asked Lindsey, as she grab her napkins to jot down the notes. The Diner emptied as each rep paid their checks and thanked Coach for the Tip on Emailing by leaving extra tips of their own. Share your comments and feedbacks below, we love to hear from you! As always, have a great day and the Diner will re-open at 5:00 am on tomorrow.

 Today’s Menu Special:

“The only thing that interferes with my learning is my education.”
Albert Einstein

Morning! Tuesday Sept. 14,2010

      Good Morning from Coach’s MLM Talk Diner where the people are cool and the food is greasy but oh so good! Baseball has been the conversation this morning since many of the races are close and riveting. The Phillies and the Braves battling it out for the East and San Diego the Giants and Rockies all close in the West. The Yankees fall behind Tampa Bay in the American league east. One of the semi regulars to the Diner is Duncan Imperial whose parents had a fascination with yo-yo’s when they were younger, so with a last name of Imperial they had to name their little boy Duncan, was in the house. Sitting with many of the regulars, the conversation turned to how Duncan was so successful in his MLM business.

Duncan who is always willing to talk and share his experience said, “the key for me is talking with people”, he continued by adding, “I know a lot of people.” Duncan is a rep for the “You Talk, We listen In” high tech MLM phone company and proceeded to say, “when I sign a new person, I help them set up the phone with downloading their contacts and I jot down all the names and numbers so now I have new contacts, or more people to talk with!” Lindsey (our cosmetic rep) asked, “is that legal?” to which Duncan said yes it is. Coach,  who hears it all at the Diner and has been accused of having “Rabbit Ears” at times jumps in by saying, “so Yo-Yo man it is not what you know but who you know, is that what you’re saying?” “Coach” Duncan replied, “I know my business and products like the back of my hand, but, I realized a long time ago that if I didn’t talk with people then what I know means nothing.” He continued by saying, “this is a people industry we are all in, without talking with people we will struggle.” Allan  (the soap rep) who is as “Old School” as they come said, “I have been telling these young guns as they like to be called, that all the high tech stuff is ok, but, you need to have home parties and meetings to make it in this business.” Duncan disagreed by adding, “Allan, you old fart, don’t you see yet that it is about people and how you get or talk with those people does not matter!”

Coach summed up the conversation by saying, “It is not what you know but who you know or how many you get to know, is that right Duncan?” “Exactly Coach, I’d talk to a tree if I thought it would answer me.”  A people business is what MLM or Network Marketing is all about, as evident that all the reps in the Diner were now sitting in the booths introducing themselves to other people in the Diner. Share your thoughts and comments below, as we here at the Diner would love to know them. Go out and start to talk with people or talk with them on the internet, but start talking! Have a great day!

Today’s Menu Special:

“Unless you try to do something beyond what you have already mastered, you will never grow.”

Ronald E. Osborn

Morning! Monday Sept. 13, 2010

       Network Marketing and Multi-Level Marketing should take a lesson from the military as to their chain of command, this and other topics were the discussions of the day here at Coach’s MLM Talk Diner. All the regulars are here on this Monday morning intently listening to Coach’s view on the subject of chain of command.

In the military, a strict chain is formed as to how things get accomphlished. Starting with the top with the Admirals or Generals who instruct the Captains who in turn instruct the Lieutenants. The Lieutentnants are in charge of most work parties in the military with a Chief or Sergeant below them they form work parties to have the orders of (the “BRASS” as they are called) accomphlished. The bottom of the ladder comes in the form of the every day sailor or privates who follow what the Chiefs or Sergeants tell them to do. Get the idea? This also works when the low people have a problem or issue or is just struggling; they would go to the Chiefs or Sergeants. If they do not have an answer to that problem then they would go to the Lieutenants. This goes up the Chain of Command until the problem is resolved. Understand, the Admirals or Generals are way to busy and have way too many in his or her command to answer or handle every problem. Therefore, the Chain of Command has been in effect and successful in the military for centuries.

What happens in Multi-Level or Network Marketing when it comes to Chain of Command? The new rep signs up and goes under the person who signed him or her, which establishes the chain. Then that person signs someone and they are assigned to him or her. This goes on and on, each person having a Leader above them to contact in case of problems. However, what happens to the person who signs up under the General or Team Leader himself? This leader becomes so big and has so many “Privates” under him that the privates get lost because the leader cannot respond to every one of them. Who does the private turn too? Yes, there are training videos and scripts they can view or they might try other privates, however, they probably have the same issues. Time for a Chain of Command! The Big time Leader sets up Captains or just Chiefs or Sergeants so that the Privates in their organizations are not lost. These privates need help when a problem occurs not 5 or 6 days down the road. See my point? With that said, not every little issue should go out to the Chiefs as a private should learn to handle them on his or her own. Too many of the privates are lost in Network Marketing or Multi-Level Marketing because the questions go unanswered and frustration sets in.

All large organizations such as the Military or Big Business or Sports Conglomerates have a Chain of Command in place. It is time for Network Marketing or the MLM’S of the world to see the light! Share or leave your comments below on the subject as we would love to hear your thoughts. Have a great and prosperous day!

 Todays Menu Special:

“Take care of each man as though he were your own brother. He is.”

SMA William O. Wooldridge